October usually sees us beginning to slide towards hibernation. The weather gets colder; we spend more time indoors; the sofa looks vastly more appealing than the treadmill. But, to put it bluntly, being sedentary kills you. You've got a ridiculously powerful and amazing body. Get up and just move it.



oh, you know why

If you don't exercise, you're doing yourself a huge disservice. Sitting on your rear all day leads to a slew of health problems, all of which you've heard about from various health gurus a billion times. If you don't know by now that you need to get up and move your body, you are perhaps one can short of a six pack.

It stops your 'chatter'

Getting physical, no matter how you do it, stops your manic brain from chattering away to you about your to-do list, your worries, your overdue bills, your work deadline, or that argument you had with your partner. It's difficult to think about anything when your body is being challenged.

it feels good

This month's challenge isn't just about plodding over to the gym and grimly knocking out a couple of agonising miles on the treadmill. It's about the joy of movement. It's about cranking up your tune and shaking what your momma gave you, even if that's just in the safety of your own kitchen.



The challenge this month is to just move it. I don't care how you move it, just MOVE it. Go to the gym, go dancing, go for a run, go for a hike, do cartwheels with your kids, go swimming, go paddleboarding, go for a bike ride, have acrobatic sex... whatever it takes. 

The challenge is not to lose weight or get a 'bikini body' or to feel bad or guilty about your body. The challenge is to celebrate all the marvelous things your body can do. 

Start with what you're comfortable with and then stretch yourself. Don't sign up for a freaking marathon if you've never gone for a jog, unless that marathon is a year from now. But if you're in a movement rut and just doing the same routine at the gym as if it were a chore, find a way to bring back the joy into movement.

Share all your ways to #justmoveit on Instagram, Facebook, and in our Facebook group.



keep going

Remember, the idea is not to drop any of the previous challenges (The Quiet KindOur Plastic ProblemStuff Your StuffGet Out ThereThe Final Straw, All The Colours, Eat Less Face) but to keep going with them at a level that you are comfortable with. Read more about how that works here.

tell a friend

Our individual efforts​ won't have much of an impact if there are only a few of us making these changes. The more people we can get involved, the bigger a difference we'll make. Tell a friend or use the buttons below to share this page.

share your story

Tell us about your experience with this challenge on social media. What are you finding hard or easy about it? Tell us about #justmoveit via the social media buttons below. Don't forget to tag @TheKinProject when you do.

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Do you have suggestions for future challenges? What do you think about this challenge? Any ideas/questions about the rest of the site? Send us an email at or use the form below.

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